The Lead Investor is an investor who is familiar with the startup and decided to invest on the same terms as those offered on Wefunder.  More importantly, the Lead Investor directs the voting power of all Wefunder investors and can take other actions on behalf of investors.

When deciding whether to invest in a company, you should look at who the Lead Investor is, see how much they invested and why, and make your own decision on if you trust their judgement. 

Note that Wefunder does not endorse the views or activities of any Lead Investor and our approval of a Lead Investor does not constitute an investment recommendation.